Leaders who can navigate across at least two, preferably more, specializations – sustainability, communication, leadership, business strategy, systemic perception, R&D, innovation, new product development, economics – are being called to the forefront to drive the new brand activism using story doing in creative ways to raise awareness of social and environmental issues. Here’s an excellent example. These popsicles might look like the sort of thing you’d expect to find being served from a quirky organic artisanal food truck, but one bite could leave you very ill indeed, because they’re actually made from sewage found in the polluted waters of Taiwan. They were made by three design students for the Polluted Water Popsicles project, which aims to raise awareness about rising water… Read more »

The topic of the keynote: What is trust worth? Sustainability and Environmental Certifications in International Marketing. Into the dialogue is also the underlying leadership skills and levels of consciousness needed to drive business and key decisions with a systems understanding and long-term perspective for business to be a solution socially and environmentally, meeting consumer expectations and demand for Responsible and Responsive Leadership as per the World Economic Forum. Watch Sandja Brügmann’s keynote for Promote Iceland Islandsstoffa’s annual meeting in Reykjavik, Iceland.   Are you looking for a speaker to inspire your audience and deliver engaging, valuable insights that leave you and your audience with new perspectives, inspiration, business cases, tools and an uplifted ‘can do’ attitude and actionable tools? Contact… Read more »

  Promote Iceland is Iceland’s private/public owned export organization expanding the Icelandic brand in international markets. It was a pleasure for me to be the sustainable and conscious business expert and keynote speaker at this year’s annual meeting in Reykjavik, Iceland. Watch a short post event interview about how I see Iceland from a strategic business, marketing and conscious leadership perspective below.     Are you looking for a speaker to inspire your audience and deliver engaging, valuable insights that leaves them with new perspectives, inspiration, business cases, tools and an uplifted ‘can do’ attitude? Contact Sandja Brügmann here.  

CSR som begreb er i krise. Folk gider ikke at høre om miljøtiltag og miljøprofiler. Måske burde vi kalde det noget andet? Kim Rahbek og Sandja Brügmann var på podiet på Aalborg Universitet, hvor de foldede CSR-idéen ud. Skrevet af Eva Vestrheim, Forfatter, Copy Writer, Konsulent. Udgivet af Dansk Markedsføring.   Conscious Business er det nye sort ”over there”, og det må nødvendigvis inkorporeres i de danske forretningsmodeller, hvis vi vil overleve på et globalt marked. Basalt set handler Corporate Social Responsibility blot om enkelthed, ærlighed, transparens, ydmyghed, og at handle bevidst og ansvarligt. Hvor svært kan det være! Kim Rahbek, medstifter af Sticks’ n’ Sushi, og Sandja Brügmann, grundlægger af Refresh Agency, undrer sig over vores konforme måde at tænke… Read more »

While sustainable communication and purpose-led storytelling is most certainly an external, strategic communication effort, it also starts and rests on your internal leadership abilities. Whether you’re a global, purpose-led responsibility driver or a smaller start-up, being prepared, agile, and resilient is key.